ON-PAGE SEO SERVICES

On-Page SEO

Improve your search engine ranking

To make it big on Google, you have to play by their rules. The tricky thing is that they like to change their rules a sh#t tonne. In layman’s terms, it kind of works like this – once they create a new set of rules, they enforce these new rules with a set of algorithms that assess how well you’re abiding by them, and then Google rewards or punishes you accordingly. For guidance on how to stay ahead of the curve, contact our team today.

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We Create Business

Just ask any of these Australian brands.

Arcadia web design & development Arcadia is a major supplier of shading, louvres and natural ventilation systems.

IntelligenceBank web design & development “Designed by marketers, for marketers”, IntelligenceBank offers products that focus on brand compliance and efficiency, such as Digital Assets Managemen

Premium Dive Academy web design & development Premium Dive was a newly created business in Perth, Western Australia from a local dive master who recognised a large gap in the online market.

True North web design & development Explorers of the Kimberly, TRUE NORTH is Australia’s premier adventure cruise operator delivering some of the most incredible, once-in-a-lifetime adventures.

Three Islands Whale Shark Dive web design & development Three Islands Whale Shark Dive realised they needed to focus their energy online and give their users the best online experience.

Rottnest Snorkel web design After operating dive shops in Vanuatu and Busselton, the Rottnest Snorkel team knew they wanted to help people experience the beauty of Rottnest Island in a way that was accessible for all.

Kids on Beaufort web design & development With a vision of offering a fresh new approach to learning for young children, KOB collaborated with Dilate on their entire branding journey.

GolfWA web design & development Golf WA is the primary body for amateur golf in Western Australia. They connect a community of amateur golfers by delivering golf opportunities state-wide.

Heron Ceilings web design & development Having established itself as one of Perth’s premium ceiling companies, Heron Ceilings

City Subaru web design & development In the competitive world of automotives, it’s crucial to consistently innovate, impress & engage.

Skill Hire web design & development As a leading recruitment agency and registered training organisation, Skill Hire has been making a

Trendstyle web design & development Trendstyle filled a gap in the market for quality DIY products that don’t cost a fortune.

DevelopWise web design & development The Dilate team were thrilled with the opportunity to work with Perth’s most prominent luxury developer, Developwise in the complete redesign and rebuild of their website.

Cablesmiths web design & development Cablesmiths are a company in the audio visual space, their primary product being bespoke AV cables.

Digital Matter web design & development Digital Matter - Leaders in GPS tracking since 2001, delivering precision, reliability, and award-winning solutions for your fleet's security.

Overview Case Study Creatures of Comfort

Creatures of Comfort web design & development As passionate life-long animal enthusiasts, the founders of Creatures of Comfort are a small Australian family business based in Fremantle Western Australia.

Mortlock Timber web design & digital marketing Australia’s leading designer, manufacturer and hardwood supplier of architectural timber products.

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Meta tags & body tags

One of our main priorities when it comes to optimising your on-page SEO is how we approach the content within your meta & body tags. These tags are snippets of text which describe what sort of content you can expect to read on a particular page. You’d probably recognise these as the organic search results that appear on Google after you’ve searched for something. Included in your meta tags is a title tag, meta description and a selection of qualified keywords. Although these pieces of information won’t appear on the actual website, it helps the search engine know exactly what the content is about and file you accordingly. The search engine will also check that your website content matches what you’ve described on your meta tags so we take care to ensure that the two pieces of content align.

Once we have optimised your meta tags to ensure ultimate ranking opportunity, you get to work creating the ‘body tags’ within the content on your website. These body tags are implemented in your Headings, or as we more commonly know them as, your H1. Using keywords in your body tags means that the search engine will more easily be able to understand the content of the website & it’s also much easier for potential customers to when you break up text with headings.

Focused on page speed & mobile friendliness

Focus on page speed Moibile Friendliness

In terms of your on-page SEO, you need to make sure you take a look at the speed of your website and whether it’s mobile friendly. Page speed is one of Dilate's core focus in web design, it's also one of the main search engine ranking signals in Google's algorithm, more recently, the mobile friendliness of your website has also become a factor. If you have a fantastic website which is a little slow and doesn’t gel with mobile phones, it might be time to take a closer look to speed things up.

Google-friendly URL structure

Yes, even the URL structure (web address) of your website can make a difference to your on-page SEO. A straightforward URL structure means that both customers and search engines know what the webpage they’re about to visit is about. Don’t include a whole heap of numbers or punctuation marks in the URL – this looks messy and can be confusing. Also, resist the temptation to create lengthy URLs jam-packed with keywords. You’re best off keeping your URL structure simple and relevant.

Keyword density for your content

Keyword density refers to number of times that a keyword appears on a webpage compared to other word in the content. When it comes to SEO, is there an optimal keyword density? Although there isn’t a specific percentage outlining how often your keyword should appear, you need to make sure you place your keywords into your content in a natural way so the content doesn’t sound robotic. However, don’t make the mistake of mentioning your keyword too often in your on-page content – Google may decide that it’s spam and it will appear lower down in the rankings.

Internal linking throughout your website

Internal linking is an SEO tactic which is commonly used in content marketing. It means that you connect one page of your website with a link to another page of the same website. This strategy encourages navigation throughout the website, connects customers to the more valuable content on your business website, improves your ranking for certain keywords and helps promote specials or events. Use moderation when it comes to internal linking and make sure you’re linking to parts of your website which will actually be useful to the customer.

Schema and AMP to boost your website

Schema is a type of microdata that can be inserted into your website to make it easier for the search engine to interpret the information included in your on-page content. Although including schema into your website won’t automatically improve your search engine ranking, it will help with greater visibility of your content.

AMP (accelerated mobile pages) also needs to be considered in your on site SEO strategy. AMP is open source coding structure designed to make websites open more quickly on mobile devices and use less data. By optimising the speed that your website can load onto a mobile, you’re impacting on your SEO as customers will get a positive impression which leads to more engagement and clicks.

At Dilate, our on page seo services we can help you develop your on-page SEO so you can more easily compete with other businesses. To discuss how we can help, contact us today and we can have a chat about your SEO needs.

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happy clients

what our clients are saying

5.0 star rating from 368 reviews on Google

“Our Account Manager Tanya at Dilate Digital continually strives to provide us with thoughtful insights and strategic direction with our holistic SEO management.”

Natasha Carlson

“We've been using Dilate for our SEO for several months now and are seeing some great results. However, results aside, the customer service from Maher and the team has been nothing short of outstanding. I highly recommend.”

Daniel Sadik

“I've been working with small businesses for over a decade now and have been asked dozens of times if I knew anyone who could help with SEO or digital marketing. Up until I met Bodie and the team at Dilate I've never had anyone I could confidently recommend knowing that my clients will be looked after. If you are unsure, have a chat with Bodie and you'll see that Dilate is one of the few digital agencies that is run with total authenticity and integrity. They hold themselves accountable to the results and with ensure you get a measurable ROI. Highly recommended to many clients already and many more to come.”

Ben Wendel

“Dilate Digital Marketing has delivered fabulous services to my business, we are getting more customers after they started the SEO only two and half month time. Bodie and his team are very frendly people. We are very happy with their sevices and highly recommend them.”

Zhang Auslee

“The experience with Dilate has been nothing but professional. Since starting with them a few months ago we’ve been impressed with the way that they have tackled our SEO requirements and the positive results that we’ve seen. Would highly recommend them.”

Justin Dowling

“The team at Dilate are masters of SEO. I would highly recommend to anyone looking for a service provider. They essentially dug our website out of a black hole to 1st page google results and generating leads within a very short period of time”

Sam Reid

“Dilate helped get my wedding film business ranked highly on Google back in 2015 & now they're helping me do the same with my commercial video business. My account manager Taylor is one of the most reliable people I have worked with, always checking in & making sure things are getting done properly! Highly recommend.”

Matthew Bettinaglio

“I got in touch with Dilate and spoke with Bodie to enquire about SEO campaigns for my business. To cut a long story short, he gave me solid advice and recommended against an SEO campaign due to the nature of what I do, as I could achieve the specific task myself. The fact that he was honest enough to anti-sell me (while simultaneously providing advice) is exactly why I would recommend this business; it's a breath of fresh air. You guys are absolute rockstars and I would strongly recommend your business to others based on the honesty I experienced.”

Zique Solutions

“Aimee and Mark of Dilate Digital are fantastic to work with. Since working with Dilate my SEO results have been great and their proactive approach to solutions for my business and strategy really add value. I would highly recommend working with Dilate Digital.”

Jayne Graham

“It worked so well that we had to pause the campaign! We engaged Dilate to help with our SEO. Within six weeks, we had to pause the campaign due to stock shortages. The ROI was insane! We have Dilate assist with coding that is beyond us and the turnaround time on complex tasks is within two hours of requesting the work. Thank you team!”

Truck and Plant Valuations

“The agency that goes the extra mile to help out their clients. Special thanks to John and Chris for being so patient with all our requests :)”

Angelique Fernandez

“Been working with Aimee and the team for short 2 months. The immediate impression that I have is that they are hardworking and they know their stuff when it comes to technical SEO work. Whether it is on page seo, off page seo, their techniques are white hat. I have seen them pouring the hours into what was needed to be done. I have worked with two other SEO and marketing agencies in the past, none of their deliverables surpasses dilate (even in the short 2 months I have been with them) Whist it is still early days, I am quite confident that they can get me to where I need to go. 10/10”

Jun Khew Wong